Excerpts from a lecture by Dr. Lourdes D. Servito Financial Priorities for School Leaders (Based on Ann McCamy’s book, “Financial Priorities — Straight Talk to School Leaders”) 1. Establishing a clear financial focus — alignment between school’s mission and school’s...

1. Use the “we” approach or the 3rd person, since an editorial represents a group opinion. 2. Build the opinion from a newspeg. An editorial is not just a mere opinion but it is pegged on a news event, idea, or a news story. 3. For controversial issues, present both sides; take up the...

1.    Use the 3rd person point of view Unlike in feature writing where one can use the 1st person, 2nd, and 3rd approach, news stories should be in the 3rd person only because news are events that are reported to the people basically for information. Example: “Former Philippine President Corazon...

Excerpts from a lecture by Dr. Lourdes D. Servito What is this thing called FEATURE? Why is it known as the jewel of the newspaper? What happens to a newspaper without the features? FEATURE spells: F – factual not fictitious E – Entertaining A – appealing to the emotions T – timely or not timely U...

Here are some simple tips in enhancing your feature writing. 1. Use alliterations. Example: “We happily hopped out the truck…” “[The rain] waltzed with the wind!” “Nothing super specific. Nothing deadly demanding. Nothing surprisingly strange.” “The only...

Excerpts from a lecture by Dr. Lourdes D. Servito (Lecture delivered during the Division Journalism Workshop held at Pangasinan National High School, Lingayen, Pangasinan, Oct. 8-10, 2008) 1.    Use the “You” approach or the 3rd person. Ex: Are you health-conscious? Beware of milk and milk products...

As second speakers of the English language, attaining the level of proficiency is indeed challenging; taking another consideration the natural complexity of the language. One of the secrets on gaining a good command of the language is sufficient and deep immersion in its usage – years of training,...

Excerpts from a lecture by Dr. Lourdes D. Servito (Resource speaker during the Multi-stake Youth Conference at Villa Jireh, Labrador, Pangasinan, May 14, 2008) Knowledge is Power “Katarungan Laban sa Kahirapan” –war against poverty Attitude determines Altitude “How high you can reach depends...

Excerpts from a lecture by Dr. Lourdes D. Servito (Resource speaker during the faculty development workshop at Mother Lourdes Learning School, Calasiao, Pangasinan last June 4, 2009) WHY SPEAK GOOD ENGLISH?  Why is there a need for teachers to speak good English?  Global language; language of...

An Excerpts from a lecture by  Dr. Lourdes D. Servito Lord Acton says: “Learn as much writing as by reading.” Lord Acton “No matter how busy you may think you are, you must find time for reading, or surrender yourself to self-chose ignorance.” –Atwood Townsend “Reading furnishes the...