Captions and catchlines definitely help in telling the story. It is true, according to a Chinese proverb that “a picture is worth a thousand words,” yet some pictures are not independent by themselves or are self-explanatory. Pictures that particularly lack background may not be capable...

By far, this is the most sensible commercial I have seen. Actually, I didn’t have any clue that this is an advertisement even though before clicking it, I read “extraordinary commercial.” Indeed, yet if there is such word beyond “extraordinary”, it would best describe this...

  Editorials can be categorized according to their functions. Basically, all editorials comment on a certain issue, topic, subject matter ornews event, so editorials of comment are most common. The different types of editorials may interlap, as a single editorial may serve various purposes. Yet for...

Oct. 4, 2009 I admit, my feet, legs, and thighs went bigger than my husband’s. It swelled so badly that I can punch dimples on my feet that lasted seconds. Very amusing. But the thing which was not amusing in anyway was, all but one of my footwear seemingly rejected my plump feet. It’s official,...

1. Answer as many W’s as possible in the headline without making the headline appear kilometric. 2. The headline should not state something that is not included in the story. 3. Positive heads are preferable than negative ones. Examples: a. P’sinan team unable to win over NCR rookies (Negative) b....

1. Timeliness. Based on the idea that news is something you didn’t know before which is significant or interesting to a group of readers, news items are basically timely or immediate. In other words, items are fresh and new as usually indicated in the news by the use of words “today”...

1. News Feature. This is some kind of a news event but the story goes deeper than a news item as more background information and related details are presented and expounded on. 2. Character Sketch or Profile. This article features a person, popular or not, rich or poor, but has done something worth...

Frequently Asked Questions in News Writing Source: Secondary Schools Handbook in Campus Journalism By: Dr. Lourdes D. Servito 1. What is a straight news? Answer: A straight news story as its name implies, is an article that reports about an event, incident or happening in a straight-forward manner,...

(World Teachers’ Day, October 5, 2005) Happy World Teachers’ Day to everyone! Amidst the turbulent waters of educational crisis, Poverty and the trying times, we can still choose to be happy; Paragons of righteousness and proper values we ought to be, Yearning for a better life, and wholesome...

Upon overhearing my sister Dolour say “rent-a-friend,” my ever-curious mind was instantly triggered. I can’t get my head off of the thought. It even haunted me during bedtime. My fingers were itching to write. I know houses are for rent, cars too, gowns, and just recently, bags and accessories...